Burberry Hero Intense Parfum for Men is a bold 2025 launch that commands attention with unwavering confidence. This 3.4 oz spray opens with a dynamic black pepper burst, evolving into a rich leather heart that exudes rugged sophistication. Grounded by smooth cedarwood, the woody spicy composition delivers a lasting, earthy finish that resonates with the modern man who refuses to blend in. Power, depth, and elegance in every application.